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Use and Dissemination of Smoking Cessation InterventionNCT01746472

Study of the Diffusion of a Smoking Cessation Application Through an Online Network

A study testing Facebook app - condition t, Facebook app - condition z and Facebook app - condition B-active in people with Use and Dissemination of Smoking Cessation Intervention and Cessation of Smoking, run by Truth Initiative at 1 site in United States.

Completed

Finished. The study has ended and is not enrolling. Results may be posted on the official record.

Official record
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Trial summary

Effective evidence-based interventions exist for smoking cessation delivered over the Internet, but consumer acceptance and adherence remains low. Scalable and efficient mechanisms to disseminate these interventions online are needed, and existing online social networks provide a potential mechanism. Read more about this study

Who is it for?
Ages 18 years and olderHealthy volunteers can take part
What is being tested?
Facebook app - condition t, Facebook app - condition z and Facebook app - condition B-active
Could I receive a placebo?
No, everyone receives an active treatment
How many people
11,413 participants
Where
1 siteUnited States
Study dates
Dec 2012to Oct 2014
Phase
Interventional
Are there results?
None posted in the registry

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages 18 years and older
  • All sexes
  • Healthy volunteers accepted
  • Adult, Older adult

Who may be able to join

  • Facebook user
  • Age 18 years or older
  • Entered UbiQUITous Facebook Application
  • Confirms smoker status
  • U.S. resident

Who cannot join

  • Non-smoker
  • Under 18 years old
  • Non-U.S. resident
  • Non-Facebook advertisement point of entry

Trial locations and contacts

1 site in 1 country.

United States1 site
  • Truth Initiative

    Washington D.C., District of Columbia, 20001

Other trials in United States

About this study

Official title: Online Social Networks for Dissemination of Smoking Cessation Interventions

Effective evidence-based interventions exist for smoking cessation delivered over the Internet, but consumer acceptance and adherence remains low. Scalable and efficient mechanisms to disseminate these interventions online are needed, and existing online social networks provide a potential mechanism. This is a proposal for a randomized, factorial trial of the dissemination of an evidence-based intervention through the massive Facebook social network, with the goal of determining intervention characteristics that drive viral spread.

Being tested
Facebook app - condition t, Facebook app - condition z, Facebook app - condition B-active, Facebook app - condition B-passive
Medical subject headings
Smoking Cessation

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • Facebook app - condition tBehavioural

    Application components hypothesized to increase the duration (t, time) that a participant spends using the application.

  • Facebook app - condition zBehavioural

    Application components hypothesized to increase the number of friends that a user has that are eligible to install the application.

  • Facebook app - condition B-activeBehavioural

    Also called Ba

    Application components hypothesized to increase the contagiousness of the app by increasing a users ability and desire to proactively contact others.

  • Facebook app - condition B-passiveBehavioural

    Also called Bp

    Application components hypothesized to increase the contagiousness of the app by increasing the passive diffusion of information from the user to their friends.

Study groups in NCT01746472
Study groupRoleWhat they receive
2 - B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition B-passive
3 - B-activeExperimentalNot described
Receives: Behavioral: Facebook app - condition B-active
4 - B-active, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition B-active; Behavioral: Facebook app - condition B-passive
6 - z, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition z; Behavioral: Facebook app - condition B-passive
7 - z, B-activeExperimentalNot described
Receives: Behavioral: Facebook app - condition z; Behavioral: Facebook app - condition B-active
8 - z, B-active, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition z; Behavioral: Facebook app - condition B-active; Behavioral: Facebook app - condition B-passive
10 - t, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition B-passive
11 - t, B-activeExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition B-active
12 - t, B-active, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition B-active; Behavioral: Facebook app - condition B-passive
14 - t, zExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition z
15 - t, z, B-activeExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition z; Behavioral: Facebook app - condition B-active
16 - t, z, B-active, B-passiveExperimentalNot described
Receives: Behavioral: Facebook app - condition t; Behavioral: Facebook app - condition z; Behavioral: Facebook app - condition B-active; Behavioral: Facebook app - condition B-passive

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. Reproductive rate

    The investigators will measure the reproductive rate for each condition, in other words the average number of additional individuals that install the application for each original individual recruited to participate. Higher reproductive rates indicate more efficient and faster dissemination.

    Measured: 30 days

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted11 Dec 2012 (estimated)
  2. Study startDec 2012
  3. Primary completionOct 2013
  4. Study completionOct 2014

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Allocation
Randomised
Intervention model
Factorial
Masking
Double blind
Who is masked
Participant, Investigator
Enrolment
11,413 participants (actual)
IDs, dates and publications
ClinicalTrials.gov ID
NCT01746472
Sponsor's protocol ID
1R01CA155369-01A1
Status last verified
Mar 2015
First submitted
3 Dec 2012
Last updated
15 Mar 2016
Results posted
No
Data monitoring committee
Yes

Publications

  • Cobb NK, Jacobs MA, Saul J, Wileyto EP, Graham AL. Diffusion of an evidence-based smoking cessation intervention through Facebook: a randomised controlled trial study protocol. BMJ Open. 2014 Jan 21;4(1):e004089. doi: 10.1136/bmjopen-2013-004089.

    PubMed 24448847

Questions about this trial

What is this clinical trial studying?

A study testing Facebook app - condition t, Facebook app - condition z and Facebook app - condition B-active in people with Use and Dissemination of Smoking Cessation Intervention and Cessation of Smoking, run by Truth Initiative at 1 site in United States.

The full registered description is in the About this study section and the official record.

Who may be eligible to take part?

The sponsor lists 5 inclusion and 4 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.

Is this clinical trial currently recruiting?

The record says: finished, as of the sponsor's last update on 15 Mar 2016. Status can change between updates, so confirm with the study contact before making plans.

Where is the study taking place?

The record lists 1 site in United States. Whether a site is taking part right now should be confirmed with that site. See every site.

What are the possible benefits and risks?

They depend on the study and the treatment, and no study can promise a benefit. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.

Are results available for this study?

The study is completed, but results are not available in the source record. That does not mean the treatment did or did not work.

How can a doctor refer a patient or contact the research team?

The record lists no contact. The official record names the sponsor, who can be asked directly. AzTrials does not enrol participants or take referrals.

What does the primary outcome measure?

Reproductive rate (time frame: 30 days). It is what the study was designed to measure, not a finding.

Where can I read the original study information?

On the ClinicalTrials.gov record for NCT01746472, which also lists 1 linked publication.

Does a listing mean the treatment is approved or proven to work?

No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.

How often is this information updated?

AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 15 Mar 2016.

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