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Cardiovascular DiseasesKP-VACCINATENCT06571747

Kaiser Permanente VACCination Improvement With Nudge-based CardiovAscular Targeted Engagement

A study testing Cardiovascular-Focused Nudge Communication in people with Cardiovascular Diseases and Influenza, run by Kaiser Permanente at 2 sites in United States.

Active, not recruiting

Under way, not looking for participants. Everyone needed has enrolled. The study is still running.

Official record
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Trial summary

In randomized clinical trials and observational studies, influenza vaccination is effective in reducing influenza-related illness and hospitalizations and potentially cardiovascular (CV) events and mortality in select populations. Read more about this study

Who is it for?
Ages 18 years and olderHealthy volunteers can take part
What is being tested?
Cardiovascular-Focused Nudge Communication
Could I receive a placebo?
No, everyone receives an active treatment
How many people
3,668,428 participants
Where
2 sitesUnited States
Study dates
5 Sep 2024to 31 Mar 2026
Phase
Interventional
Are there results?
Not yet: the study is under way

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages 18 years and older
  • All sexes
  • Healthy volunteers accepted
  • Adult, Older adult

Who may be able to join

  • Age ≥18 years
  • Active KPNC or KPMAS member
  • ≥6 months of continuous health plan coverage and prescription drug benefit before September 1, 2024
  • Evidence of member access to the KP HealthConnect® Portal and/or a listed registered email address
  • No documented influenza vaccination during the 2024-2025 influenza season prior to randomization

Who cannot join

  • Unable to receive or opted out of receiving health system messaging
  • Other exclusion that prevents messaging outreach.
  • Unknown service area or medical center affiliation.

Trial locations and contacts

2 sites in 1 country.

United States2 sites
  • Kaiser Permanente Mid Atlantic States

    Bethesda, Maryland, 20852

  • Kaiser Permanente Northern California

    Pleasanton, California, 94588

Other trials in United States

About this study

In randomized clinical trials and observational studies, influenza vaccination is effective in reducing influenza-related illness and hospitalizations and potentially cardiovascular (CV) events and mortality in select populations. However, the potential population-level benefit of influenza vaccination is limited by its uptake. Novel implementation strategies to improve vaccination uptake are needed.

KP VACCINATE is a multicenter, sequential, individual-level randomized controlled implementation trial examining the effectiveness of a CV-focused nudging communication vs. usual care communication on influenza vaccination uptake among Kaiser Permanente Northern California (KPNC) and Kaiser Permanente Mid Atlantic States (KPMAS) eligible members during the 2024-2025 influenza season.

Read the detailed description

In randomized clinical trials and observational studies, influenza vaccination is effective in reducing influenza-related illness and hospitalizations and potentially cardiovascular events and mortality in select populations. However, the potential population level benefit of influenza vaccination is limited by its uptake. Novel implementation strategies to improve vaccination uptake are needed.

KP VACCINATE is a multicenter, sequential, individual-level randomized controlled implementation trial examining the effectiveness of a CV-focused nudging communication vs. usual care communication on influenza vaccination uptake among Kaiser Permanente Northern California (KPNC) and Kaiser Permanente Mid Atlantic States (KPMAS) eligible members during the 2024-2025 influenza season.

The study will evaluate an operational directive at KPNC and KPMAS. Eligible participants will be randomized into 4 study arms, corresponding to the messaging received at two different vaccine communication touchpoints (Touchpoint 1/Touchpoint 2) during the 2024-2025 influenza season:

  1. CV-focused nudge communication/CV-focused nudge communication
  2. CV-focused nudge communication/Usual care communication
  3. Usual care communication/CV-focused nudge communication
  4. Usual care communication/Usual care communication
Being tested
Cardiovascular-Focused Nudge Communication
Keywords
Vaccination, Nudges, Behavioral Science, Cardiovascular Disease, Myocardial Infarction, Heart Failure, Implementation Science
Medical subject headings
Cardiovascular Diseases, Influenza, Human, Social Behavior, Myocardial Infarction, Heart Failure

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • Cardiovascular-Focused Nudge CommunicationBehavioural

    Intervention arms will receive a behavioral economic rooted nudge communication highlighting the potential cardiovascular benefits of vaccination.

Study groups in NCT06571747
Study groupRoleWhat they receive
CV Nudge/CV NudgeExperimentalIntervention arms will test the effects of a cardiovascular-focused nudge communication developed using behavioral economic principles. This arm will receive the cardiovascular-focused nudge communication at 2 different timepoints during the influenza season.
Receives: Behavioral: Cardiovascular-Focused Nudge Communication
CV Nudge/Usual CareExperimentalIntervention arms will test the effects of a cardiovascular-focused nudge communication developed using behavioral economic principles. This arm will receive the cardiovascular-focused nudge communication at first timepoint and then usual care communication at the second timepoint during the influenza season.
Receives: Behavioral: Cardiovascular-Focused Nudge Communication
Usual Care/CV NudgeExperimentalIntervention arms will test the effects of a cardiovascular-focused nudge communication developed using behavioral economic principles. This arm will receive the usual care communication at first timepoint and then cardiovascular-focused nudge communication at the second timepoint during the influenza season.
Receives: Behavioral: Cardiovascular-Focused Nudge Communication
Usual Care/Usual CareNo interventionThe usual care arm will receive standard-of-care communication encouraging vaccination at both timepoints during the influenza season.

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. Proportion of participants with documented influenza vaccine receipt

    Proportion of participants with documented influenza vaccine receipt after randomization.

    Measured: up to 8 months

Secondary outcomes (1)
  1. Time to influenza vaccine receipt

    Time from randomization to influenza vaccine receipt.

    Measured: up to 8 months

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted26 Aug 2024
  2. Study start5 Sep 2024
  3. Primary completion1 May 2025
  4. Study completion31 Mar 2026 (estimated)

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Primary purpose
Other
Allocation
Randomised
Intervention model
Parallel groups
Masking
Triple blind
Who is masked
Care provider, Investigator, Outcomes assessor
Enrolment
3,668,428 participants (actual)
IDs, dates and publications
ClinicalTrials.gov ID
NCT06571747
Sponsor's protocol ID
KP-VACCINATE
Acronym
KP-VACCINATE
Status last verified
May 2025
First submitted
22 Aug 2024
Last updated
15 May 2025
Results posted
No
Data monitoring committee
No
FDA-regulated drug
No
FDA-regulated device
No
Individual data sharing
No

Publications

  • Bhatt AS, Berry NC, Parikh RV, Ballance Z, Tan TC, Marafino BJ, Hu H, Mummert M, Ambrosy AP, Hernandez-Diaz G, Fitch R, Patel S, Biering-Sorensen T, Claggett BL, Johansen ND, Jones A, Ku IA, Solomon SD, Vaduganathan M, Galper BZ, Lee KL, Go AS. Cardiovascular-Focused Messaging to Improve Influenza Vaccination Rates. NEJM Evid. 2025 Oct;4(10):EVIDoa2500208. doi: 10.1056/EVIDoa2500208. Epub 2025 Aug 30.

    PubMed 40884406
  • Bhatt AS, Go AS, Parikh RV, Ballance Z, Tan TC, Marafino BJ, Hu H, Mummert M, Ambrosy AP, Hernandez-Diaz G, Fitch R, Patel S, Biering-Sorensen T, Claggett BL, Johansen ND, Jones A, Ku IA, Solomon SD, Vaduganathan M, Galper BZ, Lee KL, Berry NC; KP-VACCINATE Investigators. Electronically delivered, cardiovascular-focused messaging to improve influenza vaccination: Rationale, design, and baseline characteristics of the Kaiser Permanente VACCination Improvement with Nudge-based CardiovAscular Targeted Engagement (KP-VACCINATE) Megatrial. Am Heart J. 2025 Dec;290:129-139. doi: 10.1016/j.ahj.2025.06.007. Epub 2025 Jun 18.

    PubMed 40541687

Questions about this trial

What is this clinical trial studying?

A study testing Cardiovascular-Focused Nudge Communication in people with Cardiovascular Diseases and Influenza, run by Kaiser Permanente at 2 sites in United States.

The full registered description is in the About this study section and the official record.

Who may be eligible to take part?

The sponsor lists 5 inclusion and 3 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.

Is this clinical trial currently recruiting?

The record says: under way, not looking for participants, as of the sponsor's last update on 15 May 2025. Status can change between updates, so confirm with the study contact before making plans.

Where is the study taking place?

The record lists 2 sites in United States. Whether a site is taking part right now should be confirmed with that site. See every site.

What are the possible benefits and risks?

They depend on the study and the treatment, and no study can promise a benefit. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.

Are results available for this study?

This study is still under way. Results are not available in the source record yet.

How can a doctor refer a patient or contact the research team?

The record lists no contact. The official record names the sponsor, who can be asked directly. AzTrials does not enrol participants or take referrals.

What does the primary outcome measure?

Proportion of participants with documented influenza vaccine receipt (time frame: up to 8 months). It is what the study was designed to measure, not a finding.

Where can I read the original study information?

On the ClinicalTrials.gov record for NCT06571747, which also lists 2 linked publications.

Does a listing mean the treatment is approved or proven to work?

No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.

How often is this information updated?

AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 15 May 2025.

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