Aesthetic PerceptionNCT07761858
AI-Powered Beauty Perceptions and Social Media Awareness Regarding Appearance on Social Appearance Anxiety in Patients Undergoing Cosmetic Surgery
An observational study of Aesthetic Perception and Nursing Care, run by Aydin Adnan Menderes University at 1 site in Turkey (Türkiye).
Trial summary
This study aims to examine the relationship between social media use, perceptions of AI-generated beauty standards, and social appearance anxiety among individuals planning aesthetic surgery. Read more about this study
- Who is it for?
- Ages 18 years and older
- Conditions the study is for
- Aesthetic Perception, Nursing Care, Artificial Intelligence (AI)
- How many people
- 145 participants
- Where
- 1 siteTurkey (Türkiye)
- Study dates
- 1 Aug 2026to 15 Jun 2027
- How long will I take part?
- 1 Day
- Phase
- Observational
- Are there results?
- Not yet: the study is under way
Key requirements
Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.
- Ages 18 years and older
- All sexes
- No healthy volunteers
- Adult, Older adult
Study population: The study population will consist of adult individuals who are planning to undergo aesthetic surgical procedures and are in the preoperative period.
Who may be able to join
- Must be 18 years of age or older
- Must understand and speak Turkish
- Must have a planned aesthetic surgery procedure at the Plastic, Reconstructive and Aesthetic Surgery Clinic
- Must use a smartphone
- Must actively use at least one social media platform (Instagram, Facebook, X, TikTok, etc.) and an artificial intelligence program (ChatGpt, Google Gemini, Monica AI, etc.)
- Must be willing to participate in the research
Who cannot join
- Being unable to reliably answer the scales due to a diagnosed severe psychiatric illness (psychotic disorder, manic phase of bipolar disorder, etc.) or cognitive impairment
- Being unable to complete the data collection form due to vision, hearing, or communication problems
Trial locations and contacts
1 site in 1 country.
Turkey (Türkiye)1 site
Aydın Adnan Menderes University
Aydin, Zafer Mahallesi, 09010
About this study
Official title: The Impact of AI-Powered Beauty Perceptions and Social Media Awareness Regarding Appearance on Social Appearance Anxiety in Patients Undergoing Cosmetic Surgery
This study aims to examine the relationship between social media use, perceptions of AI-generated beauty standards, and social appearance anxiety among individuals planning aesthetic surgery. The increasing exposure to idealized and digitally modified appearances through social media and generative artificial intelligence may shape individuals' beauty perceptions, increase appearance-related comparisons, and influence expectations regarding aesthetic surgical procedures. By evaluating social media usage characteristics, attitudes toward AI-generated beauty standards, and social appearance anxiety during the preoperative period, this study seeks to identify psychosocial factors that may affect surgical decision-making and expectations. The findings are expected to contribute to the identification of individuals at psychosocial risk, the development of realistic surgical expectations, and the planning of appropriate nursing counseling and psychosocial support interventions.
Read the detailed description
With the proliferation of social media platforms in recent years, individuals are exposed to idealized body and facial appearances more than ever before. Filtered, edited, and perfected images shared on these platforms can influence how individuals evaluate their own appearance, increasing social appearance anxiety. Digital environments, where appearance-focused content is heavily shared, create a breeding ground for individuals to compare themselves to others and internalize unrealistic beauty standards.
Developing generative artificial intelligence technologies have further advanced this process. AI-powered applications can quickly alter users' facial and body features, creating idealized and often unattainable beauty appearances. This situation reshapes individuals' aesthetic expectations, increasing their dissatisfaction with their current appearance and affecting their expectations regarding surgical interventions. Identifying the psychosocial impacts of these technologies, especially in individuals planning aesthetic surgery, will contribute to a more holistic evaluation of the surgical decision-making process.
Although aesthetic surgical procedures have different clinical indications, appearance, body image, self-esteem, and social life are significantly affected in both patient groups. Evaluating patients' social media usage characteristics, attitudes towards the AI-generated beauty standards, and social appearance anxieties in the pre-surgical period can contribute to the formation of realistic surgical expectations, the identification of individuals at psychosocial risk, and the planning of necessary nursing counseling and psychosocial support programs.
Although there are studies in the literature examining the relationship between social media use, body image, and the desire for aesthetic surgery, there are no studies that evaluate the perception of beauty shaped by artificial intelligence, social media awareness related to appearance, and social appearance anxiety within the same model. Therefore, it is believed that the planned study will fill an important gap in the literature by revealing the psychosocial consequences of the effects of artificial intelligence and digital media in aesthetic surgeries and will provide evidence-based contributions to surgical nursing practices.
What is being measured
The primary outcome is the main question the study is designed to answer.
AI-Assisted Beauty Perception Level
The scale is one-dimensional and uses a 5-point Likert scale (Strongly Disagree, Disagree, Undecided, Agree, Strongly Agree). The minimum and maximum score range is 10-50. It is a self-assessment scale. There are no reverse items. As the score increases, it is interpreted as an increase in AI-assisted beauty perception.
Measured: The day before the surgery
Appearance-Related Social Media Awareness Level
The scale is a 13-item, 7-point Likert-type scale (1 = Never, 2 = Almost Never, 3 = Rarely, 4 = Sometimes, 5 = Frequently, 6 = Almost Always, 7 = Always). The minimum-maximum score range is 13-91. It questions individuals' experiences with social media. High scores on the Appearance-Related Social Media Awareness Scale, which has no cut-off value, have been shown to be associated with body image variables, eating disorders, and depressive symptoms.
Measured: The day before the surgery
Social Appearance Anxiety
The scale is suitable for adults and consists of 16 questions on a 5-point Likert scale ((1) Not Suitable at All, (5) Completely Suitable). The minimum-maximum score range is 16-80. Higher scores on the scale indicate higher appearance anxiety.
Measured: The day before the surgery
Secondary outcomes (2)
Appearance Perception and Surgical Motivation
This form, developed by researchers based on a literature review according to the research objective, contains a total of 4 questions regarding patients' sociodemographic data. The questions in this form were finalized after consultation with 2 specialists in the field of Surgical Nursing. These questions are categorical and will not be scored.
Measured: The day before the surgery
Social Media, Artificial Intelligence, and Filter Usage
This form, developed by researchers through a literature review based on the research objective, contains a total of 10 questions regarding patients' sociodemographic data. The questions in this form were finalized after consultation with 2 specialists in the field of Surgical Nursing.
Measured: The day before surgery
Timeline
From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.
- First posted12 Aug 2026
- Study start1 Aug 2026
- Primary completion15 May 2027 (estimated)
- Study completion15 Jun 2027 (estimated)
Resources
- Official record on ClinicalTrials.govThe registry entry this page is built from, with its full change history.
- Other trials for Aesthetic PerceptionStudies of the same condition, open and under way.
- More trials run by Aydin Adnan Menderes UniversityThe sponsor's other registered studies.
- What the trial phases meanHow a treatment moves from first tests in people to approval.
More details
For doctors and researchers: how the study is designed, who runs it, and its registry IDs.
Study design
- Study type
- Observational
- Observational model
- Other
- Time perspective
- Cross-sectional
- Enrolment
- 145 participants (actual)
- Target duration
- 1 Day
Sponsor and investigators
- Lead sponsor
- Aydin Adnan Menderes University
- Sponsor type
- University, hospital or other
- Responsible party
- Principal investigator, Ezgi Arslan, Aydin Adnan Menderes University
IDs, dates and publications
- ClinicalTrials.gov ID
- NCT07761858
- Sponsor's protocol ID
- Aesthetics and AI
- Status last verified
- Aug 2026
- First submitted
- 8 Aug 2026
- Last updated
- 12 Aug 2026
- Results posted
- No
- Data monitoring committee
- Yes
- FDA-regulated drug
- No
- FDA-regulated device
- No
- Individual data sharing
- Yes: The data sets generated during and/or analyzed during the current study are available from the corresponding author on reasonable request.
Study at a glance
From the registry record, last updated by the sponsor on 12 Aug 2026. Recruitment status is as the sponsor reported it: confirm with the study team.
- Official title
- The Impact of AI-Powered Beauty Perceptions and Social Media Awareness Regarding Appearance on Social Appearance Anxiety in Patients Undergoing Cosmetic Surgery
- ClinicalTrials.gov ID
- NCT07761858
- Acronym / sponsor ID
- Aesthetics and AI
- Conditions
- Aesthetic Perception, Nursing Care, Artificial Intelligence (AI), Social Acceptance, Social Anxiety
- Study type
- Observational
- Recruitment status
- Active, not recruiting
- Enrolment
- 145 participants (actual)
- Lead sponsor
- Aydin Adnan Menderes UniversityUniversity, hospital or other
- Study start
- 1 Aug 2026 (actual)
- Primary completion
- 15 May 2027 (estimated)
- Study completion
- 15 Jun 2027 (estimated)
- First posted
- 12 Aug 2026 (actual)
- Results
- Not posted in the source record
Clinical summary
The research question as the sponsor registered it. This describes what the study plans to test, not what it found.
This study aims to examine the relationship between social media use, perceptions of AI-generated beauty standards, and social appearance anxiety among individuals planning aesthetic surgery. The increasing exposure to idealized and digitally modified appearances through social media and generative artificial intelligence may shape individuals' beauty perceptions, increase appearance-related comparisons, and influence expectations regarding aesthetic surgical procedures. By evaluating social media usage characteristics, attitudes toward AI-generated beauty standards, and social appearance anxiety during the preoperative period, this study seeks to identify psychosocial factors that may affect surgical decision-making and expectations. The findings are expected to contribute to the identification of individuals at psychosocial risk, the development of realistic surgical expectations, and the planning of appropriate nursing counseling and psychosocial support interventions.
Detailed description
With the proliferation of social media platforms in recent years, individuals are exposed to idealized body and facial appearances more than ever before. Filtered, edited, and perfected images shared on these platforms can influence how individuals evaluate their own appearance, increasing social appearance anxiety. Digital environments, where appearance-focused content is heavily shared, create a breeding ground for individuals to compare themselves to others and internalize unrealistic beauty standards.
Developing generative artificial intelligence technologies have further advanced this process. AI-powered applications can quickly alter users' facial and body features, creating idealized and often unattainable beauty appearances. This situation reshapes individuals' aesthetic expectations, increasing their dissatisfaction with their current appearance and affecting their expectations regarding surgical interventions. Identifying the psychosocial impacts of these technologies, especially in individuals planning aesthetic surgery, will contribute to a more holistic evaluation of the surgical decision-making process.
Although aesthetic surgical procedures have different clinical indications, appearance, body image, self-esteem, and social life are significantly affected in both patient groups. Evaluating patients' social media usage characteristics, attitudes towards the AI-generated beauty standards, and social appearance anxieties in the pre-surgical period can contribute to the formation of realistic surgical expectations, the identification of individuals at psychosocial risk, and the planning of necessary nursing counseling and psychosocial support programs.
Although there are studies in the literature examining the relationship between social media use, body image, and the desire for aesthetic surgery, there are no studies that evaluate the perception of beauty shaped by artificial intelligence, social media awareness related to appearance, and social appearance anxiety within the same model. Therefore, it is believed that the planned study will fill an important gap in the literature by revealing the psychosocial consequences of the effects of artificial intelligence and digital media in aesthetic surgeries and will provide evidence-based contributions to surgical nursing practices.
Study design
- Observational model
- Other
- Time perspective
- Cross-sectional
- Target follow-up
- 1 Day
Who may qualify
- Ages
- 18 years and older
- Sex
- All
- Healthy volunteers
- Not accepted
- Age groups
- Adult, Older adult
- Study population
- The study population will consist of adult individuals who are planning to undergo aesthetic surgical procedures and are in the preoperative period.
Key inclusion criteria (6 listed)
- Must be 18 years of age or older
- Must understand and speak Turkish
- Must have a planned aesthetic surgery procedure at the Plastic, Reconstructive and Aesthetic Surgery Clinic
- Must use a smartphone
- Must actively use at least one social media platform (Instagram, Facebook, X, TikTok, etc.) and an artificial intelligence program (ChatGpt, Google Gemini, Monica AI, etc.)
Key exclusion criteria (2 listed)
- Being unable to reliably answer the scales due to a diagnosed severe psychiatric illness (psychotic disorder, manic phase of bipolar disorder, etc.) or cognitive impairment
- Being unable to complete the data collection form due to vision, hearing, or communication problems
Eligibility is decided by the study team after screening; this overview does not establish that a patient qualifies. Full inclusion and exclusion criteria.
Primary outcome
AI-Assisted Beauty Perception Level
Time frame: The day before the surgery
The scale is one-dimensional and uses a 5-point Likert scale (Strongly Disagree, Disagree, Undecided, Agree, Strongly Agree). The minimum and maximum score range is 10-50. It is a self-assessment scale. There are no reverse items. As the score increases, it is interpreted as an increase in AI-assisted beauty perception.
Appearance-Related Social Media Awareness Level
Time frame: The day before the surgery
The scale is a 13-item, 7-point Likert-type scale (1 = Never, 2 = Almost Never, 3 = Rarely, 4 = Sometimes, 5 = Frequently, 6 = Almost Always, 7 = Always). The minimum-maximum score range is 13-91. It questions individuals' experiences with social media. High scores on the Appearance-Related Social Media Awareness Scale, which has no cut-off value, have been shown to be associated with body image variables, eating disorders, and depressive symptoms.
Social Appearance Anxiety
Time frame: The day before the surgery
The scale is suitable for adults and consists of 16 questions on a 5-point Likert scale ((1) Not Suitable at All, (5) Completely Suitable). The minimum-maximum score range is 16-80. Higher scores on the scale indicate higher appearance anxiety.
2 secondary outcomes
Appearance Perception and Surgical Motivation
Time frame: The day before the surgery
Social Media, Artificial Intelligence, and Filter Usage
Time frame: The day before surgery
Results and safety
This study is still under way. Results are not available in the source record yet.
Research links
- Official record on ClinicalTrials.govLast updated by the sponsor 12 Aug 2026.
- Individual participant dataSharing planned: Yes. The data sets generated during and/or analyzed during the current study are available from the corresponding author on reasonable request.
Related trials for Aesthetic Perception
RecruitingObservational study
Changes in Depression and Esthetic Perception After Orthognathic Surgery
Dentofacial Deformities, Malocclusions
Not yet recruitingObservational study
Effect of Interdental Spacing and Crown Width Discrepancy on Smile Esthetics in Primary Dentition
Smile Esthetics, Interdental Spacing
Enrolling by invitation
Facial Aesthetic Analysis Model Based on Clinical Cohort Phenotype to Explore 45° Facial Profile.
Malocclusion, Angle Class II, Malocclusion, Angle Class III
Not yet recruiting
Efficacy of a Gel Containing Polynucleotides and Hyaluronic Acid in Supraosseous Periodontal Defects Treated with the Single Flap Approach
Periodontitis, Gingival Recession, Localized
Referral and contact
AzTrials does not enrol participants or take referrals. Contact the study team or a site listed below; they decide who can take part. This study is not recruiting at the moment.
The record lists no contact. Use the official record to reach the sponsor.
1 site in 1 country: see every site and its status.
Questions about this trial
What is this clinical trial studying?
An observational study of Aesthetic Perception and Nursing Care, run by Aydin Adnan Menderes University at 1 site in Turkey (Türkiye).
The full registered description is in the About this study section and the official record.
Who may be eligible to take part?
The sponsor lists 6 inclusion and 2 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.
Is this clinical trial currently recruiting?
The record says: under way, not looking for participants, as of the sponsor's last update on 12 Aug 2026. Status can change between updates, so confirm with the study contact before making plans.
Where is the study taking place?
The record lists 1 site in Turkey (Türkiye). Whether a site is taking part right now should be confirmed with that site. See every site.
What are the possible benefits and risks?
They depend on the study and the treatment, and no study can promise a benefit. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.
Are results available for this study?
This study is still under way. Results are not available in the source record yet.
How can a doctor refer a patient or contact the research team?
The record lists no contact. The official record names the sponsor, who can be asked directly. AzTrials does not enrol participants or take referrals.
What does the primary outcome measure?
AI-Assisted Beauty Perception Level (time frame: The day before the surgery). The study lists 3 primary outcomes in all. It is what the study was designed to measure, not a finding.
Where can I read the original study information?
Does a listing mean the treatment is approved or proven to work?
No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.
How often is this information updated?
AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 12 Aug 2026.