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ObesityNCT05818345

Pricing Interventions Based on Energy Content in Restaurants

A study testing Pricing intervention in people with Obesity and Healthy Diet, run by University of Liverpool at 2 sites in United Kingdom.

Terminated

Stopped early. The study ended before it was planned to and will not resume.

Official record
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Trial summary

The goal of this clinical trial is to examine the impact of price decreases based on energy content in a full-service restaurant on immediate dietary consumption (in terms of kilocalories (kcals), sugar, fat, and salt intake) and dietary consumption the rest of the day following the intervention; and whether the… Read more about this study

Who is it for?
Ages 18 years and olderHealthy volunteers can take part
Conditions the study is for
Obesity, Healthy Diet, Eating Behavior
What is being tested?
Pricing intervention
Could I receive a placebo?
No, everyone receives an active treatment
How many people
100 participants
Where
2 sitesUnited Kingdom
Study dates
27 Mar 2023to 1 Jul 2023
Phase
Interventional
Are there results?
None posted in the registry

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages 18 years and older
  • All sexes
  • Healthy volunteers accepted
  • Adult, Older adult

Who may be able to join

  • UK resident, aged 18 and older, fluent in English, have an out-of-home meal at least once a month and have no dietary allergies

Who cannot join

  • No further exclusion criteria as it is a real-world study

Trial locations and contacts

2 sites in 1 country.

United Kingdom2 sites
  • University of Liverpool

    Liverpool, Merseyside, L69 7ZA

  • University of Liverpool

    Liverpool

Other trials in United Kingdom

About this study

Official title: Socioeconomic Position and the Effectiveness of a Pricing Intervention Based on Energy Content in Restaurants: a Real-world Experiment

The goal of this clinical trial is to examine the impact of price decreases based on energy content in a full-service restaurant on immediate dietary consumption (in terms of kilocalories (kcals), sugar, fat, and salt intake) and dietary consumption the rest of the day following the intervention; and whether the intervention effects differ based on socioeconomic position (SEP).

Participants will be asked to visit the restaurant twice. At visit 1, participants will receive a control study menu with the existing pricing structure of the restaurant. At visit 2, participants will receive the same study menu with the pricing intervention introduced.

For comparative purposes a smaller subgroup of participants will receive the control menu at both visit 1 and 2 to allow the researchers to estimate whether any pre-post changes occur in the absence of a pricing intervention (and whether change differs by SEP).

Being tested
Pricing intervention
Medical subject headings
Obesity, Feeding Behavior

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • Pricing interventionBehavioural

    Participants will be provided with a menu with manipulated prices for products with lower kilocalories

Study groups in NCT05818345
Study groupRoleWhat they receive
ControlNo interventionParticipants will receive a standard menu with the existing pricing structure of the restaurant
Pricing InterventionExperimentalParticipants will receive a menu where lower kcal dishes are discounted by 30%
Receives: Behavioral: Pricing intervention

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. Total kilocalories (kcal) ordered at the restaurant

    The researchers will observe whether the total kcal ordered is different with a standard menu versus the menu with price manipulations

    Measured: 1 hour

  2. Total kcal consumed at the restaurant

    The researchers will observe whether the total kcal consumed (taking into account leftovers and food sharing) is different with a standard menu versus the menu with price manipulations

    Measured: 1 hour

Secondary outcomes (2)
  1. Later kcal intake

    The researchers will examine dietary intake the rest of the day following the restaurant visit to examine evidence of compensatory dietary intake.

    Measured: 10 hours

  2. Total sugar, fat and salt intake

    The researchers will observe whether the total sugar, fat and salt ordered is different with a standard menu versus the menu with price manipulations

    Measured: 1 hour

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted18 Apr 2023
  2. Study start27 Mar 2023
  3. Primary completion1 Jul 2023
  4. Study completion1 Jul 2023

Why it stopped: Restaurant has closed down

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Primary purpose
Prevention
Allocation
Randomised
Intervention model
Crossover
Masking
Single blind
Who is masked
Participant
Enrolment
100 participants (actual)
IDs, dates and publications
ClinicalTrials.gov ID
NCT05818345
Sponsor's protocol ID
Restaurant Study
Status last verified
Jul 2023
First submitted
20 Mar 2023
Last updated
21 Jul 2023
Results posted
No
FDA-regulated drug
No
FDA-regulated device
No
Individual data sharing
Yes: Study data (anonymised) will be shared on the Open Science Framework (OSF)

Questions about this trial

What is this clinical trial studying?

A study testing Pricing intervention in people with Obesity and Healthy Diet, run by University of Liverpool at 2 sites in United Kingdom.

The full registered description is in the About this study section and the official record.

Who may be eligible to take part?

The sponsor lists 1 inclusion and 1 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.

Is this clinical trial currently recruiting?

The record says: stopped early, as of the sponsor's last update on 21 Jul 2023. Status can change between updates, so confirm with the study contact before making plans.

Where is the study taking place?

The record lists 2 sites in United Kingdom. Whether a site is taking part right now should be confirmed with that site. See every site.

What are the possible benefits and risks?

They depend on the study and the treatment, and no study can promise a benefit. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.

Are results available for this study?

The study was stopped early (reason given: Restaurant has closed down). Results are not available in the source record.

How can a doctor refer a patient or contact the research team?

The record lists no contact. The official record names the sponsor, who can be asked directly. AzTrials does not enrol participants or take referrals.

What does the primary outcome measure?

Total kilocalories (kcal) ordered at the restaurant (time frame: 1 hour). The study lists 2 primary outcomes in all. It is what the study was designed to measure, not a finding.

Where can I read the original study information?
Does a listing mean the treatment is approved or proven to work?

No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.

How often is this information updated?

AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 21 Jul 2023.

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