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Plant Food IntakeD4MNCT07478068

Can Personalised Digital Feedback Help Increase Plant Food Intake?

A study testing Personalised Feedback in people with Plant Food Intake, run by University of Bath at 1 site in United Kingdom.

Recruiting

Looking for participants now. Contact the study team or a site below to ask about taking part.

Sites and contacts
Official record
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Trial summary

Inadequate plant food intake is a leading modifiable risk factor for non-communicable disease. However, on average, 88% of individuals do not consume adequate amounts of vegetables. Read more about this study

Who is it for?
Ages 18 to 45 yearsHealthy volunteers can take part
Conditions the study is for
Plant Food Intake
What is being tested?
Personalised Feedback
Could I receive a placebo?
Yes, some participants may receive a placebo
How many people
315 participants
Where
1 siteUnited Kingdom
Study dates
14 May 2025to 30 Mar 2026
Phase
Interventional
Are there results?
Not yet: the study is under way

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages 18 to 45 years
  • All sexes
  • Healthy volunteers accepted
  • Adult

Who may be able to join

  • Healthy males and females, age at start of the study ≥ 18 and ≤ 45 years;
  • Non-rejectors of Knorr (due to the recipes in the PDP application);
  • Currently cooking or intending to cook (*themselves or partner) at least one main meal at home for at least five days a week;
  • Indicated desire to eat more vegetables;
  • In possession of an Android or iOS-based smartphone;
  • Willing to use an app to receive information and log all meals daily;
  • Currently using or willing to use a smartwatch;
  • Able to provide informed consent.

Who cannot join

  • High reported baseline veg intake (participants need to self-report less than 50% of the UK rec / self-reported intake above the UK adult average (206 g/2.6 servings));
  • Reported participation in another nutritional or biomedical trial within 1 month before the screening or during the study;
  • Planned frequent travel (>2/month) and travel to countries with time zone >GMT +04:00 during the study period;
  • Habitual consumption of >14 units (female participants) and >21 units (male participants) alcoholic drinks in a typical week;
  • Reported start or change in use of any nicotine containing products directly preceding the study or during the study itself;
  • If female, is pregnant (or has been pregnant during the last <3 months) or will be planning pregnancy during the study period;
Show all 12Show fewer
  • If female, is lactating or has been lactating in the 6 weeks before screening and/or during the study period;
  • Reported dietary habits: medically prescribed diet, slimming diet, any condition or self-prescribed diet that restricts consumption of vegetables, not used to eating at least 3 meals a day;
  • Reported body mass loss/gain (>5%) in the last 3 months before the study. Self-reported history of major depressive disorders and/or current use antidepressive/antianxiety medication;
  • Clinically diagnosed sleep disorders and/or use prescribed sleep medication. Taking medication (including traditional medicines and or dietary supplements) which may pose undue personal risk or introduce bias into study measurements, as judged by the PI;
  • An allergy to adhesives, which would prevent proper attachment of the CGM;
  • Being an employee of any company developing personalised diet applications, including Salus Optima or Unilever.

Trial locations and contacts

1 site in 1 country. Contact the study team or a site near you to ask about taking part.

United Kingdom1 site, 1 recruiting
  • Univeristy of Bath

    Bath, Somerset, BA2 7AY

    Max Davis, 01225 388388, md959@bath.ac.uk

    Recruiting

Other trials in United Kingdom

About this study

Official title: Supporting Increased Plant Food Intake Using Personalised Digital Feedback

Inadequate plant food intake is a leading modifiable risk factor for non-communicable disease. However, on average, 88% of individuals do not consume adequate amounts of vegetables. Using digital technology may help improve health behaviours , with this potentially providing an accessible route to increasing plant food intake. However, uptake and engagement with applications designed to influence health behaviours is generally poor , and few studies have examined the main factors supporting user engagement and retention. Personalised dietary feedback, such as the provision of personalised advice or recipes, has the potential to enhance this process. However, whether nutritional interventions utilising personalised dietary feedback support user interaction, engagement, and retention remains to be studied.

Hence, the proposed project is a proof-of-concept study aiming to assess the effectiveness of using an application with personalised dietary feedback to support increased healthy plant food intake. 315 healthy males and females, between the ages of 18- and 45-years who self-report less than 50% of the recommended intake of vegetable consumption will participate in the study.

Read more

Before the intervention, participants will receive web-based instruction on the use of the smartphone application. Subsequently, participants will log all meals for two-weeks using the application to generate a baseline plant food consumption profile. In the baseline period, participants will wear a continuous glucose monitor. This will inform their individualised goals and possible feedback for the intervention period. The intervention will be 4-weeks in duration, consisting of the use of a personalised dietary program application, which will provide both recipes and feedback. Those randomised to the control will only have access to the meal logging feature. Throughout this period, participants will wear a smartwatch to track sleep metrics such as sleep onset and duration. Following the four-week intervention period, participants will be able to continue using the app for a six-week period, during which engagement with the application over time will be ascertained via telemetry. At the end of the follow-up, participants will receive an exit questionnaire to provide insight on their experience with the application, attitudes, habits and knowledge regarding consumption of plant foods, and self-perceived impact on health and dietary habits.

To provide mechanistic insight, a subset of participants (n = 50) will visit the laboratory at the University of Bath on two occasions (approximately 45 minutes each) - baseline and post-intervention. During laboratory visits, participants will provide blood pressure and body weight measurements, as well as saliva and venous blood samples. Saliva samples will be assessed for salivary cortisol, and blood samples will be assessed for the following: plasma glucose \& insulin; plasma uric acid; plasma ascorbic acid; plasma tocopherols; serum carotenoids; plasma cytokines; plasma CRP and ferritin; F2-Isoprostanes; immune cell inflammatory capacity; HbA1c.

Being tested
Personalised Feedback, Control

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • Personalised FeedbackBehavioural

    Personalised dietary feedback, such as the provision of personalised advice or recipes

  • ControlBehavioural

    Will only use the application to log meal and will receive no feedback or advice.

Study groups in NCT07478068
Study groupRoleWhat they receive
Personalised FeedbackExperimentalParticipants allocated to the "Personalised Feedback" condition will receive personalised dietary feedback such as the provision of personalised advice or recipes
Receives: Behavioral: Personalised Feedback
ControlPlacebo comparatorParticipants allocated to the "Control" arm will only use the application to log dietary intake and will receive no feedback or personalised advice.
Receives: Behavioral: Control

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. Plant Food Intake

    Daily consumption of plant foods measured in grams per day and servings per day

    Measured: Change from baseline

Secondary outcomes (16)
  1. Attitudes, Habits, and Knowledge

    Attitudes, habits, and knowledge regarding plant food cooking and intake measured via questionnaires (Health and Taste Attitude Scales, Roinine et al., 2001)

    Measured: Change from baseline

  2. Mood

    Negative and positive mood, vitality, flourishing and flourishing behaviours measured via questionnaires (Connor et al., 2017)

    Measured: Change from baseline

  3. Stress

    Perceived stress measured via the Perceived Stress Scale questionnaire

    Measured: Change from baseline

  4. Sleep

    Sleep quality measured via Pittsburgh Sleep Quality Index. Sleep onset, wake after sleep onset, morning wake time, and total sleep time derived from smartwatch data

    Measured: Change from baseline

  5. Interstitial Glucose Concentration

    Interstitial glucose concentration measured every minute using a continuous glucose monitor

    Measured: Change from baseline

  6. Salivary Cortisol

    Salivary cortisol will be assessed upon waking using a biosynthetic swab in the mechanistic subset of participants

    Measured: Change from baseline

  7. Blood Lipids

    Blood lipids in the mechanistic subset will be analysed using an automated analyser (Daytona; Randox Lab, Crumlin, UK). Samples will be obtained following an overnight fast

    Measured: Change from baseline

  8. Plasma Glucose

    Plasma glucose in the mechanistic subset will be analysed using an automated analyser (Daytona; Randox Lab, Crumlin, UK). Samples will be obtained following an overnight fast

    Measured: Change from baseline

  9. Plasma Uric Acid

    Plasma uric acid in the mechanistic subset will be analysed using an automated analyser (Daytona; Randox Lab, Crumlin, UK). Samples will be obtained following an overnight fast

    Measured: Change from baseline

  10. Plasma Insulin

    Plasma insulin in the mechanistic subset will be ascertained using commercially available enzyme-linked immunosorbent assays (ELISA). Samples will be obtained following an overnight fast

    Measured: Change from baseline

  11. Serum Carotenoids

    Serum carotenoids in the mechanistic subset will be quantified using high-performance liquid chromatography. Samples will be collected following an overnight fast

    Measured: Change from baseline

  12. Plasma Cytokines

    Plasma cytokines (adiponectin, IL-6, IL-10) in the mechanistic subset will be ascertained via ELISA. Samples will be collected following an overnight fast

    Measured: Change from baseline

  13. Immune Cell Activation

    Immune cell activation in the mechanistic subset will be assessed using whole blood stimulation. Samples will be collected following an overnight fast

    Measured: Change from baseline

  14. Plasm C-reactive Protein

    Plasma C-reactive Protein in the mechanistic subset will be quantified using ELISA. Samples will be collected following an overnight fast

    Measured: Change from baseline

  15. Plasma Ferritin

    Plasma ferritin in the mechanistic subset will be quantified via ELISA. Samples will be collected following an overnight fast

    Measured: Change from baseline

  16. Attitudes, Habits, and Knowledge

    Attitudes, habits, and knowledge regarding plant food cooking and intake measured via questionnaires (Food Neophobia Scale, Pliner \& Hobden, 1992)

    Measured: Change from baseline

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted17 Mar 2026
  2. Study start14 May 2025
  3. Primary completion30 Mar 2026 (estimated)
  4. Study completion30 Mar 2026 (estimated)

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Primary purpose
Prevention
Allocation
Randomised
Intervention model
Parallel groups
Masking
Single blind
Who is masked
Outcomes assessor
Enrolment
315 participants (estimated)
IDs, dates and publications
ClinicalTrials.gov ID
NCT07478068
Sponsor's protocol ID
8028-11785
Acronym
D4M
Status last verified
Mar 2026
First submitted
4 Mar 2026
Last updated
17 Mar 2026
Results posted
No
Data monitoring committee
No
FDA-regulated drug
No
FDA-regulated device
No

Questions about this trial

What is this clinical trial studying?

A study testing Personalised Feedback in people with Plant Food Intake, run by University of Bath at 1 site in United Kingdom.

The full registered description is in the About this study section and the official record.

Who may be eligible to take part?

The sponsor lists 8 inclusion and 12 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.

Is this clinical trial currently recruiting?

The record says: looking for participants now, as of the sponsor's last update on 17 Mar 2026. Status can change between updates, so confirm with the study contact before making plans.

Where is the study taking place?

The record lists 1 site in United Kingdom. Whether a site is taking part right now should be confirmed with that site. See every site.

What are the possible benefits and risks?

They depend on the study and the treatment, and no study can promise a benefit. Some participants in this study may receive a placebo. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.

Are results available for this study?

This study is still under way. Results are not available in the source record yet.

How can a doctor refer a patient or contact the research team?

Each site lists its own contact: choose the nearest one under Trial locations. AzTrials does not enrol participants or take referrals.

What does the primary outcome measure?

Plant Food Intake (time frame: Change from baseline). It is what the study was designed to measure, not a finding.

Where can I read the original study information?
Does a listing mean the treatment is approved or proven to work?

No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.

How often is this information updated?

AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 17 Mar 2026.

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