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ObesityNCT07625969

Using Single and Combined Nudge Strategies to Promote Healthier Beverage Intake Among College Students

A study testing choice architecture in people with Obesity and Food Selection, run by Nanjing Medical University at 1 site in China.

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Sites and contacts
Official record

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Trial summary

The primary objective of this study was to examine whether three nudging strategies influence beverage consumption behavior among Chinese university students. These interventions included health warning messages, hedonic labeling, and a combination of health warning and hedonic labeling. Read more about this study

Who is it for?
Any ageHealthy volunteers can take part
Conditions the study is for
Obesity, Food Selection
What is being tested?
choice architecture
Could I receive a placebo?
No, everyone receives an active treatment
How many people
1,000 participants
Where
1 siteChina
Study dates
2 Jul 2026to 30 Jul 2026
Phase
Interventional

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages Any age
  • All sexes
  • Healthy volunteers accepted
  • Child, Adult, Older adult

Who may be able to join

  • college students
  • willing to participate

Who cannot join

  • none

Trial locations and contacts

1 site in 1 country. Contact the study team or a site near you to ask about taking part.

China1 site, 1 recruiting
  • Nanjing Medical University

    Nanjing, Jiangsu, 210000

    Recruiting

Other trials in China

About this study

The primary objective of this study was to examine whether three nudging strategies influence beverage consumption behavior among Chinese university students. These interventions included health warning messages, hedonic labeling, and a combination of health warning and hedonic labeling. A between-subjects experimental design with a single factor was employed to assess the effects of these strategies on students' choices between sugar-sweetened and sugar-free beverages, thereby evaluating their effectiveness in promoting healthier beverage selections.

Read the detailed description

As the prevalence of overweight, obesity, and chronic diseases continues to escalate, excessive consumption of sugar-sweetened beverages (SSBs) has emerged as a growing public health concern globally. One approach to reducing beverage intake while conserving resources is the utilization of nudge strategies. Nudge strategies, characterized by their low cost and ease of implementation, facilitate individuals in making more accurate and beneficial choices in a predictable manner, through subtle interventions that do not prohibit any options or significantly alter incentives. This study will be conducted in a classroom setting, where participants will be randomly assigned to one of four groups: a no-nudge control group, a health warning group, a hedonic labeling group, and a combined health warning plus hedonic labeling group.

Being tested
choice architecture
Medical subject headings
Obesity, Food Preferences

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • choice architectureBehavioural

    Showing the various harms that can come from long-term excessive consumption of sugary beverages on the platform.

  • choice architectureBehavioural

    The platform shows the hedonic information about sugar-free beverages.

  • choice architectureBehavioural

    The platform shows both hedonic information about sugar-free beverages and information on the various harms of long-term excessive sugary beverage consumption.

Study groups in NCT07625969
Study groupRoleWhat they receive
ControlNo interventionIn this group, no nudge interventions were implemented, only data were collected.
choice architecture (health warning Information)ExperimentalThe platform presented information outlining the potential health risks associated with excessive consumption of sugar-sweetened beverages.
Receives: Behavioral: choice architecture
choice architecture (hedonic label Information)ExperimentalStudents are exposed to hedonic information about sugar-free beverages on the Wenjuanxing platform to "nudge" students towards healthier choices
Receives: Behavioral: choice architecture
choice architecture (hedonic label Information+health warning Information)ExperimentalStudents receive both health-risk messages about sugary drinks and hedonic information about sugar-free beverages on the Wenjuanxing platform, combining two nudging strategies to promote healthier choices.
Receives: Behavioral: choice architecture

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. The proportion (or likelihood) of selecting sugar-free beverages

    The probability of choosing a sugar-free beverage (binary outcome: sugar-sweetened = 0, sugar-free = 1) across five menu-selection tasks.

    Measured: day 1

Secondary outcomes (3)
  1. Participants' Perceived Intrusiveness of Nudges

    A 5-point Likert scale (1 = strongly disagree, 5 = strongly agree) was employed. Higher scores indicate greater perceived intrusiveness.

    Measured: day 1

  2. Participants' Support for Nudges

    A 5-point Likert scale (1 = strongly disagree, 5 = strongly agree) was employed. Higher scores indicate greater support for the nudging strategy

    Measured: day 1

  3. Participants' Perceived effectiveness of Nudges

    A 5-point Likert scale (1 = strongly disagree, 5 = strongly agree) was employed. Higher scores indicate greater perceived effectiveness.

    Measured: day 1

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted4 Jun 2026
  2. Study start2 Jul 2026
  3. Primary completion30 Jul 2026 (estimated)
  4. Study completion30 Jul 2026 (estimated)

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Primary purpose
Prevention
Allocation
Randomised
Intervention model
Parallel groups
Masking
None (open label)
Enrolment
1,000 participants (estimated)
IDs, dates and publications
ClinicalTrials.gov ID
NCT07625969
Sponsor's protocol ID
2023 - SR - 052
Status last verified
Jul 2026
First submitted
29 May 2026
Last updated
7 Jul 2026
Results posted
No
FDA-regulated drug
No
FDA-regulated device
No

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